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I'm Sepi,
a UX/UI Designer and Researcher.
 

With a concentrated proficiency in banking, financial services and fintech.
I specialise in design thinking, design sprints, design ops, design strategy and improving design maturity. 

This is me

This is me

As a Melbourne-based UX/UI designer and researcher, I combine creativity, user research expertise, design thinking methods, and technical tools to elevate every project.

Research Skills, Methods and Leadership Capabilities

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My passion for user research drives me to seek innovative and inventive ways to integrate them into my designs.​

Tools, Hard Skills and Technological Abilities

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I create designs that solve problems and impact and influence people, and my tool proficiencies bring all those thoughts to life.

Most recent projects

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HSBC Banking and Investment Market

A user-centric transformation in financial services. 

Rest Superannuation fund

Enhancing CIAM, A Design Thinking Journey.

MUFG Trust and Banking Corporation

Empowering Through Design Ops, A Transformative Approach.

Get in Touch

  • LinkedIn

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© 2024 by Sepideh Pourmohammad.

Lessons Learned

This project reinforced the importance of thorough user research in creating effective financial products. It also highlighted the challenges of balancing complex financial information with user-friendly design and the need for continuous testing and iteration in UX design.

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